CSR Advertising Campaign
Corporate Social Responsibility Advertising Campaign
Client
- Ayandeh Bank
Date
- September 2018
Our Services
- Strategy, Idea and Concept
- 360 Advertising Campaign
- TVC & Video Production
- Billboard Design
- Social Media & Performance Marketing
THE MISSION
Ayande Bank CSR Department are going to aid humanitarian, 2,500,000 stationary packe for rural student all over the country of IRAN,Vaavak Creative Agency developing a CSR Marketing campaign for such good move of CSR activities of Ayandeh Bank.
"a little pause, The better result"
CORPORATE SOCIAL RESPONSIBILITY MARKETING CAMPAIGN
Corporate social responsibility, or CSR, means companies aligning their values with a greater good and taking action to have a positive effect. They often do so through “cause marketing,” joining forces with nonprofit organizations and focusing ad campaigns on those philanthropic relationships.
Corporate social responsibility marketing is the practice of combining a company’s charitable activities with its marketing campaigns. Instead of just writing a check to a selected charity, the company would tie the amount of the donation directly to sales, and would make the fundraising campaign the focus of its advertising. Corporate social responsibility can benefit the company in more than one way. It can improve the public perception of the company, increase sales and improve employee morale. With so many companies advertising their socially responsible activities, just making a gesture isn’t enough. You’ve got to show that you mean it, and you must keep the public updated on your progress and do more than expected to get noticed.
A LITTLE PAUSE, FOR BETTER RESULTS